Block.one (EOS), the startup behind the EOS cryptocurrency acquires the voice.com domain name for the amount of $30 million.
This is how the Chief Marketing Officer of
MicroStrategy explains this acquiring at a high price: “Block.one has made a
smart strategic decision in choosing Voice.com to be the internet domain name
for its new social media platform. The word “voice” is simple and universally
understood. It’s also ubiquitous ― as a search term […]. An ultra-premium
domain name like Voice.com can help
a company achieve instant brand recognition, ignite a business, and massively
accelerate value creation”.
It places this sale in the top 5 of the biggest
domain names’ sales:
Lasvegas.com $90 million in 2005.
CarInsurance.com $49.7 million in 2010.
Insurance.com $35.6 million in 2010.
PrivateJet.com $30.18 million in 2012.
Voice.com $30 million in 2019.
After having raised more than $4 billion
through a fundraising in cryptocurrencies (ICO), the startup Block.one plans to
use the domain name with the aim to compete with the social media platform
Facebook.
The social media platform VOICE is opened since June, 1st 2019.
At a keynote, EOS’ CEO Brendan Blumer and Dan Larimer Block.one’s CTO, presented VOICE as an absolute alternative to everything that represents Facebook.
“Our content. Our data. Our attention. These
are all incredibly valuable things. But right now, it’s the platform, not the user
that reaps the reward. By design, they run by auctioning our information to
advertisers, pocketing the profit, and flooding our feeds with hidden agendas
dictated by the highest bidder. Voice changes that.”
In order to differentiate from Facebook, VOICE will function on the following basis:
VOICE
will operate on EOS blockchain, which is upgrading to a faster version 2 for
the occasion;
An
anti-bot policy and other trolls will be implemented, without more details
disclosed on the technology approach;
The
blockchain will be public;
The
arbiter of what must be seen or not, will not be the algorithm but the consensus;
Regarding
security, a partnership with Yubico, makers of the Yubikey was announced. EOS seems
to aim for an integration with WebAuthn, a standard for authentication without
password recently approved by the W3C.
In other words, EOS wants to propose a model
opposite to Facebook: the control by everyone of their personal data and their
possible monetization.
At a time of a growing awareness by companies that domain names have become strategic intangible assets, sometimes having a higher value than brands, Nameshield is happy to inform you that it has overseen and financed, during three years, the CIFRE thesis of Mr. Clement GENTY, who received his PhD, covering the subject: Internet governance and global economy: proposal of a valuation model of a domain name’s value as intangible asset.
Publicly defended on April, 23rd 2019, at Angers’ Laboratory of engineering,
processes and innovation of the “Ecole
Nationale Supérieure d’Arts et Métiers of Paris Tech”, first, the thesis
compiles a state of the art and a historical overview of the domain name
diffusion in the World since the Domain Name System’s creation (DNS) in 1983.
It demonstrates the loss of the link between identification/trust by the
abolition of the initial naming rules for the benefit of an unbridled and
mercantile economic development from the registries.
The second part of the thesis is dedicated to
an analysis of the technical and semantic parameters allowing to define the
domain names’ average value.
The third part of the thesis presents a
monetary valuation tool for domain names, developed by Nameshield as part of
the research work, and based on a database of
more than 1.4 million transactions passed.
This scientific research work, validated by
this thesis, falls within a vast process initiated by Nameshield for many years
in order to raise awareness of the value of the domain names’ strategic
intangible assets, and to evaluate them. This work led by Jean-Manuel GAGET,
Nameshield’s Strategy and Consulting Director, focuses in particular on:
A consulting activity regarding the optimization of a domain names’ portfolio management, through a naming and defense strategy adapted to the real issues;
A process of extra-financial rating and valuation of the capital domain name, integrated to the “Thesaurus Capital immatériel”, which measures intangible assets of all kinds, promoted by the “Institut de comptabilité de l’immatériel” (Intangible accounting Institute);
A method of domain names analysis and a domain names monetary valuation tool, scientifically validated today by this thesis.
The decision of the Council of State at the end of 2016, which focuses on the taxation applicable to the domain name ebay.fr has strengthened the obligation of the companies to monetarily valuate their domain names well, in order to account them as intangible assets under some conditions. As such, the tax experts are highly interested in the domain names’ issues in the constitution of the transfer price. This first world thesis on the economy of the domain names and their valuation will serve without a doubt as a useful material to the reflection of the financial world’s actors on this subject.
A month ago, ICANN held its first annual meeting with the
Internet community in Kobe, Japan. At this summit, ICANN presented the major
projects of the year and those of the coming years. Let’s look back at the main
topics.
The implicitely constraint
of the GDPR
While in May 2018, Europe adopted ambitious legislation to protect users’ personal data, ICANN imposed a regulatory framework on domain name players to bring the industry into line with the constraints of the GDPR.
In the absence of consensus, this framework was imposed when the GDPR came into force on May 25, 2018. It contains non-consensual provisions such as no longer publishing in the registry’s registration directory service, which currently operates via the Whois protocol, data that can be assimilated to personal data for contacts associated with domain names: registrant contacts, administrative contacts, technical contacts. Exit therefore the names, first names, postal addresses, telephone numbers and anonymization of email addresses or hidding via a contact form.
However, as provided for in the Bylaws, the rules governing the role and operation of ICANN, non-consensual rules may not be imposed beyond one year. ICANN therefore had the May 2019 deadline in mind throughout the Kobe meeting.
To build on this, last year ICANN initiated an expedited policy development process (ePDP) whose delicate mission was to develop consensus rules to replace the temporary provisions currently in place.
Shortly before ICANN64, this working group, in which Nameshield participates, submitted its proposals to the GNSO, the ICANN body that manages policy development for generic domain names. This report, which is currently open for comments, is expected to result in a final framework that will be submitted to the ICANN Board in early May for voting and promulgation.
The proposals outline a target date for implementation by 29 February 2020. ICANN has therefore focused its efforts on managing the transition period between May 2019 and this still distant deadline of February 2020. The prevailing approach is rather pragmatic as it consists in keeping the provisions currently in place such as the masking of personal data in the Whois until all the new provisions can be implemented by actors such as registrars and registries by the above-mentioned deadline.
Access to hidden data
subject to tensions
Launched in 2012 during the last round of openings of new domain name extensions but quickly relegated to the boxes, the RDAP (Registration Data Access Protocol), an alternative to the aging Whois protocol, has resurfaced with the GDPR because of its modularity, which allows, unlike Whois, to filter access to certain data according to the user’s profile.
ICANN confirmed in Kobe that this protocol will be widely deployed by this summer. First, this protocol will coexist alongside the Whois protocol. Registrars will therefore provide access to domain name data through both protocols.
The stakeholders present at ICANN64 also learnt about the project submitted by a technical study group mandated by ICANN on the operational way envisaged through the RDAP protocol for access to hidden domain name data. It has been the subject of tensions because it is not the result of a consensual process and ICANN suggested it could play a central role in collecting all requests to validate their authorization, with authentication of requests being carried out upstream by agents accredited by data protection authorities. This topic is also part of the new mission of the Policy Development Working Group (ePDP) in the coming months. Things can therefore evolve on this subject in the future.
Goran Marby, ICANN CEO, speaking on the proposed functioning of access to hidden data for domain names through the future RDAP
A multi-year
strategic plan
At ICANN64, ICANN also presented progress on the implementation of a strategic operating plan for the organization for the period 2021-2025.
The adoption of a five-year plan is new for this organization, which has always operated on an annual basis. This plan must determine the priorities for the coming years, which is also a novelty in a context where multiple projects have always been carried out simultaneously without any real prioritization.
We already know that DNS security is one of the major issues of the coming period. Among the priorities identified are the reinforced fight against malware and the increased security of the DNS, in particular through a faster deployment of DNSSEC.
For the next round of new domain names extensions openings also mentioned, ICANN has also indicated that it will take into account the lessons learned from the previous round. Among them, new extensions are ten times more targeted than historical generic extensions (like .COM,.NET,.ORG,.BIZ,.INFO) by malicious practices such as typosquatting and dotsquatting on which phishing and pharming practices proliferate.
Feel free to contact your Nameshield consultant, who is very knowledgeable on all these subjects.
In the domain names’ world, the rules applied by many registries of “first come, first served” often lead to many cases of abusive registrations and of cybersquatting in particular. This is a practice that consists in taking a domain name by registering it, using or mentioning a trademark, a business name, a patronym or any name on which the applicant has any right, in order to make material or moral profit from its current or future notoriety.
In order to fight against these fraudulent actions and to assert their rights, brands’ owners can implement a targeted action to recuperate or suppress the cybersquatted domain name, called UDRP procedure (Uniform Domain Name Dispute Resolution Policy). This procedure is administered by an Arbitration Center like the one of the WIPO, the World Intellectual Property Organization.
According to the WIPO’s General Director, Francis
Gurry: “Domain names involving fraud and
phishing or counterfeit goods pose the most obvious threats, but all forms of
cybersquatting affect consumers. WIPO’s UDRP caseload reflects the continuing
need for vigilance on the part of trademark owners around the world.”
UDRP complaints filed with WIPO in 2018*
On March 15, 2019, the WIPO published its last annual report on domain names’ disputes.
In 2018, the WIPO’s Arbitration and Mediation Center received a record of 3447 UDRP cases filed by brands’ owners, i.e a rise of 12% compared to the previous year.
Source: WIPO Statistics Database
However these disputes concerned 5655 domain
names, a decrease comparing to 2017 which counted 6371 names.
The main gTLDs in the cases filed with WIPO are unsurprisingly, the .COM (far ahead with 72.88%), the .NET (4.62%), the .ORG (3.50%) and the .INFO (2.23%).
Regarding the disputes on the domain names registered in the new extensions, they represent nearly 13% of the disputes, mostly in .ONLINE, .LIFE and .APP domains.
And lastly, nearly 500 complaints regarding names registered in ccTLDs have been filed, nearly 15% of all the disputes administered by the WIPO in 2018.
The 3 main sectors of complainant activity are
the sectors of banking and finance, biotechnology and pharmaceuticals, and
Internet and IT.
Geographically, France is placed second with 553 cases filed with the WIPO, just behind the United States (976 complaints) and is one the most reactive countries on this subject.
Note that on all the UDRP cases filed in 2018, Nameshield ranks second in the filing world complaints with 343 cases filed and 66 represented customers**.
Our teams are of course at your disposal to inform you on the possibilities of contentious domain names recovery actions.
*Source: WIPO Statistics Database
**Source: Nameshield’s report on UDRP procedures, 2018
On the article dated from February 22, 2019, we discussed about the Brexit’s consequences on the .EU domain names and the publication of the action plan by EURid, the .EU registry, following two scenarios, in case of no deal or in case of a withdrawal agreement between the United Kingdom and the European Union.
In short, as a result of the Brexit, companies and individuals, holders
of a .EU will no longer be able to renew or register names in .EU if they are
not residing in the European Union.
In case of no deal, .EU domain names’ holders will have 2 months from March 30, 2019 to demonstrate their eligibility or to transfer their name to an
eligible registrant (whose country code isn’t either GB/GI). All registrants
who did not demonstrate their eligibility will be deemed ineligible and their
domain names will be withdrawn.
In case there is a withdrawal agreement, this plan of actions will be
implemented as of January
1, 2021.
Due to ongoing uncertainties over the United Kingdom’s withdrawal from the European Union, EURid announced on March 22, 2019, that this plan would be placed on hold while waiting for an official update from the European Commission.
Remember, in June 2014, Nominet, the registry of .CO.UK, launched the
opening of the .UK registrations. At the time of the extension’s launch, the
registry applied a 5 years restriction during which the .UK registration rights
were restricted to the holders of the corresponding names in .CO.UK, .ORG.UK,
.ME.UK, .NET.UK, .LTD.UK or .PLC.UK.
The 1st of July 2019 will mark the end of the period when .UK extensions were blocked from registration if the .CO.UK was not already registered. The names will then be opened to all! If you are already a .CO.UK domain name’s holder, don’t hesitate to contact your Nameshield’s consultant before the end of the priority period to reserve your corresponding name in .UK and thus prevent a third party to do it on the general availability period.
After the launches of the .APP and .PAGE,
Google launched .DEV on January 16, its new extension dedicated to developers
and technology, following the calendar below:
Sunrise period: from 2019/01/16 to 2019/02/19
EAP (Early Access
Program): from 2019/02/19 to 2019/02/28
General availability: from 2019/02/28
Since February 28, 2019, the .DEV is in general availability and already
has more than 64 000 domain names’ registrations according to Domain Name
Wire.
To promote this new extension and for the Google I/O 2019 , its annual event for developers (which will be held on May 7-9, 2019 at the Shoreline Amphitheatre in Mountain View), Google proposes the free registration for 1 year of a .DEV domain name for all ticket booked. But the registrations resulting of this promotional campaign only represent a small part of the 64 000 .DEV domain names registered.
During the last months, Google itself has launched or relaunched many of
its websites in .DEV: web.dev, opensource.dev, flutter.dev…
Other companies have also chosen to register their domain names in .DEV
like Mozilla with mdn.dev, Salesforce with crm.dev and Level Access with
accessibility.dev.
The HTTPS mandatory for all .DEV domain names
As mentioned in a previous article by Christophe GERARD, Nameshield’s Security Product Manager, as reminder, Google in its goal of a more secure Internet, makes HTTPS encryption mandatory for all its new extensions: .APP, .PAGE, .HOW, .DEV… (More details in this article).
Thus, .DEV extension is included on the HSTS pre-upload list, requiring
HTTPS protocol on all .DEV domain names.
Therefore, in order to use a .DEV domain name, you will need to acquire
a SSL certificate and deploy HTTPS.
From tools to platforms, programming languages to blogs, this extension
will allow you to present your projects. Don’t hesitate to contact a Nameshield’s
consultant for any questions regarding the conditions for the registration of
your .DEV.
Last weekend, the media has widely communicated on the consequences of
an unprecedented attack that targeted the domain names.
Indeed, during the night of 22-23 February ICANN reported the large-scale attacks on the domain names: it is DNS hijacking. These attacks consist in “replacing the authorized servers addresses” with “addresses of machines controlled by the attackers”, as explained by the organization, allowing the attackers to examine the data in order to find passwords, email addresses etc., even to completely capture the traffic towards their servers.
A wave of attacks that began in November 2018
Actually, this is not an attack but a wave of attacks that the domain
names system has endured for several weeks now.
Since the end of November 2018, an attack has targeted Lebanon and the
United Arab Emirates and affected .GOV domain names. In this attack, the
cybercriminals have proceeded with DNS hijacking.
At the beginning of January 2019, the company FireEye reported in an article, a wave of DNS hijacking that has affected domain names belonging to government, telecommunications and internet infrastructure entities across the Middle East and North Africa, Europe and North America.
If the attackers were then not identified, the initial research
suggested the attacks could be conducted by persons based in Iran.
Important fact regarding the attack of February 22: this time, it
struck, sometimes successfully, important actors of the Internet.
What are these attacks?
The method used is the DNS hijacking deployed on a large scale. This is
a malicious attack, also called DNS redirection. Its aim: overwrite the TCP/IP
parameters of a computer in order to redirect it towards a fraudulent DNS
server instead of the configured official DNS server. To do this, the attacker
takes control of the targeted machine through different techniques to alter the
DNS configurations.
The American government, among others, recently warned about these
series of highly sophisticated attacks of which the aim would be to siphon a
large volume of passwords. These attacks would target more specifically
governments and private companies.
Between DNS hijacking and cyber espionage
According to Talos’ article of November 2018, the attackers behind these attacks would have collected emails and connection information (login credentials – passwords) by hijacking the DNS, so that the traffic of the emails and the VPN (Virtual Private Networking) of the targeted institutions would be redirected to a server controlled by the cybercriminals.
Once the connectors collected, other attacks can be launched for
espionage purposes, like the Man-In-The-Middle.
Then how to effectively protect yourself?
You must be aware that if these attacks essentially aim the domain names
system, we can never say it enough, the
first entry point of your domain names portfolio for an attacker is your access
to the management platform.
The first and utmost recommendation is to protect your access
For many years, Nameshield has developed securing measures for the access to the domain names management platform (IP filter, ACL, HTTPS) and in addition proposes the 2 factors authentication and the SSO.
If these complementary solutions are still not implemented, Nameshield
strongly recommends to implement them, in particular the 2 factors
authentication in order to fight against passwords thefts.
To implement the DNSSEC protocol
The implementation of DNSSEC, if it was more widely deployed, would prevent or at least lessen the impact of these attacks by limiting their consequences.
It’s becoming increasingly urgent that DNSSEC is adopted on a massive
scale, for both resolvers and authoritative servers.
To protect your domain names
The implementation of a registry lock on your strategic names will prevent their fraudulent modifications.
Although no perfect solution exists today to fully protect the infrastructures from cyberattacks, it is the implementation of several preventive measures combined that will allow to reduce the vulnerabilities (so) easily exploited by the pirates.
In a previous article, we discussed the Brexit’s consequences on .EU domain names, the European Commission announced on 28 March 2018 that companies and individuals, holders of a .EU will no longer be able to renew or register names in .EU if they are not residing in the European Union.
With the Brexit’s date approaching, EURid, .EU registry, has recently published its action plan that has two scenarios depending on the case there is no deal or the case there is a withdrawal agreement between the United Kingdom and the European Union. In the second case, it will be the same actions but they will be implemented on different dates (from December 2020).
Scenario 1: The United
Kingdom leaves the European Union with no deal on 30 March 2019
New registrations
From 30 March 2019: EURid will not allow the
registration of any new domain name from registrant declaring an address in Great
Britain (country code GB) or in Gibraltar (country code GI).
.EU domain names that have GB/GI as the registrant country code within WHOIS, at the time of UK withdrawal
On 23 March 2019: EURid will notify by email both
GB/GI registrants and their registrars about the forthcoming non-compliance of
the data associated to their domain name within the .EU regulatory framework.
On 30 March 2019: EURid will again notify by email
both GB/GI registrants and their registrars that their domain name is not in compliance
with the .EU regulatory framework.
Before 30 May 2019: Registrants will be given the
possibility to demonstrate their compliance with the .EU regulatory framework
by updating their contact data.
During this two months period, the domain names in question will remain active and the following actions are possible:
-Contact data changes including updates to existing contact details pertaining to phone number, email address, postal address and country code;
-Updating a contact or linking a new contact;
-Name server and DNSSEC changes;
-Transfer the domain name to a non GB/GI registrant.
During this two months period, the following actions arenot possible:
-Transfer the domain name to a GB/GI registrant;
-Term extension, unless accompanied by a transfer request to an eligible registrant;
-Automatic renewal for domain names that expire in the period between 30 March 2019 and 30 May 2019.
As of 30 May 2019: All registrants who did not
demonstrate their eligibility will be deemed ineligible and their domain names
will be withdrawn.
On 30 March 2020, i.e. twelve months after the UK
withdrawal: All the affected domain names will become available for general registration.
For. EU domain names that are in the ON-HOLD status at the time of UK withdrawal: They will remain registered until there is an outcome of the court case. However, they will be suspended and will cease to function as of 30 May 2019.
-If a court ruling establishes a transfer to an eligible party, that decision will be implemented in the usual way.
-If the domain name stays with the GB/GI registrant, the domain name will be withdrawn.
For .EU domain names that are in the
SUSPENDED status at the time of UK withdrawal: Evaluation by the registry on a case-by-case
basis, moving forward if appropriate, with the withdrawal of the domain name.
For .EU domain names that are in the QUARANTINE status at the time of UK withdrawal:
-No transfer to GB/GI registrants from quarantine will be possible during the two months period.
-Transfer to a non-GB/GI registrant will be possible.
Scenario 2: The United
Kingdom leaves the European Union with a planned transitional period on 31
December 2020
It will be the same actions but they will be
implemented on different dates.
New registrations
From 1 January 2021: EURid will not allow the
registration of any new domain name from registrant whose country code is
either GB/GI.
.EU domain names that have GB/GI as the registrant country code within WHOIS, at the time of UK withdrawal
23 December 2020: First email sent about the
non-compliance of the data associated to the domain name.
1 January 2021: Second email sent about the
non-compliance.
Before 2 March 2021: Possibility for the registrants to
demonstrate their compliance with the .EU regulatory framework by updating
their contact data.
As of 2 March 2021: All registrants who did not
demonstrate their eligibility will be deemed ineligible and their domain names
will be withdrawn.
On 1 January 2022: All the affected domain names will
become available for general registration.
The actions planned in the first scenario
regarding the different status « ON HOLD », « SUSPENDED » and « QUARANTINE »,
will also be applied in the second scenario.
The Brexit’s consequences thus force the
British to rethink their domain names strategy. Indeed, the loss of their .EU domain
names will be an opportunity for cybersquatters who reside in the E.U. and meet
the eligibility criteria, they would then have the rights to register these .EU
domain names.
Nameshield’s team is at your disposal to reply
to all your questions and to propose you the best recommendations regarding
your domain names’ portfolio management.
In June 2018, .NZ registry, DNCL (Domain Name Commission Limited) sued the American company specialized in tools of monitoring and investigation, on the ground that it violated the registry’s terms of use.
The DNCL was successful and the Federal Court
in the State of Washington granted a preliminary injunction that banned
DomainTools to collect the whois data of .NZ and ordered the suppression of the
data used in the existing publications, while the lawsuit proceeded.
Indeed, since June 2016, .NZ registry has indicated
in its terms that it was now forbidden to copy the domain names holders’ data.
DomainTools appeals the
injunction decision
Without surprise, DomainTools, that first indicated
that the use of these data was also of general interest, these data being used
by its customers in the context of the fight for cybersecurity, appealed the
preliminary injunction.
Of course, this trial reflects the terms of the
debate which took place at ICANN regarding the General data protection
regulation (GDPR).
DomainTools is mentioned in the American draft
legislation unveiled by the Internet Governance Project, which indicates as
such, that this attempt would be led by different lobbies. The Transparent,
Open and Secure Internet Act of 2018, dated from August 16, 2018 mentions these
two possibilities of evolution:
The
first called “large” proposes keeping a whois with a wide enough spectrum of
information (more or less the same as our old fashioned whois)
The
second, more limited, would keep this obligation to publish the data to the American
residents or to the actors targeting a business activity on the US market.
An intense debate about the GDPR
This trial reminds us how the debates regarding
the GDPR implementation are intense within ICANN, opposing actors using the now
so precious data and the privacy advocates, supported by the WP29 (Article 29
Data Protection Working Party) that mentions in particular the applicable sanctions.
Finally, it should be reminded that the GAC
attempts to minimize the consequences of the European regulation. After being
dismissed by the German Court from their attack in May 2018, which aimed a
registrar that stopped to provide customers data under the GDPR, the GAC aims
to obtain from the EU’s Court of Justice a favorable decision on this subject.
The debate about the DomainTools case deserves
to be followed closely!
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