Nameshield proposes a valuation model of a domain name’s value – CIFRE thesis of Clement Genty

Nameshield proposes a valuation model of a domain name’s value – CIFRE thesis of Clement Genty

At a time of a growing awareness by companies that domain names have become strategic intangible assets, sometimes having a higher value than brands, Nameshield is happy to inform you that it has overseen and financed, during three years, the CIFRE thesis of Mr. Clement GENTY, who received his PhD, covering the subject: Internet governance and global economy: proposal of a valuation model of a domain name’s value as intangible asset.

Publicly defended on April, 23rd  2019, at Angers’ Laboratory of engineering, processes and innovation of the “Ecole Nationale Supérieure d’Arts et Métiers of Paris Tech”, first, the thesis compiles a state of the art and a historical overview of the domain name diffusion in the World since the Domain Name System’s creation (DNS) in 1983. It demonstrates the loss of the link between identification/trust by the abolition of the initial naming rules for the benefit of an unbridled and mercantile economic development from the registries.

The second part of the thesis is dedicated to an analysis of the technical and semantic parameters allowing to define the domain names’ average value.

The third part of the thesis presents a monetary valuation tool for domain names, developed by Nameshield as part of the research work, and based on a database of more than 1.4 million transactions passed.

This scientific research work, validated by this thesis, falls within a vast process initiated by Nameshield for many years in order to raise awareness of the value of the domain names’ strategic intangible assets, and to evaluate them. This work led by Jean-Manuel GAGET, Nameshield’s Strategy and Consulting Director, focuses in particular on:

  • A consulting activity regarding the optimization of a domain names’ portfolio management, through a naming and defense strategy adapted to the real issues;
  • A process of extra-financial rating and valuation of the capital domain name, integrated to the “Thesaurus Capital immatériel”, which measures intangible assets of all kinds, promoted by the “Institut de comptabilité de l’immatériel” (Intangible accounting Institute);
  • A method of domain names analysis and a domain names monetary valuation tool, scientifically validated today by this thesis.

The decision of the Council of State at the end of 2016, which focuses on the taxation applicable to the domain name ebay.fr has strengthened the obligation of the companies to monetarily valuate their domain names well, in order to account them as intangible assets under some conditions. As such, the tax experts are highly interested in the domain names’ issues in the constitution of the transfer price. This first world thesis on the economy of the domain names and their valuation will serve without a doubt as a useful material to the reflection of the financial world’s actors on this subject.

Nameshield proposes a valuation model of a domain name’s value – CIFRE thesis of Clement Genty

Game of Thrones: The return of the [MALWARES] white walkers by dozens

Game of Thrones: The return of the [MALWARES] white walkers by dozens
Image source: Irfan Rafiq via Pexels

As with each event where massive interest is expected, the launch of the final season of Game of Thrones is a golden opportunity for pirates.

According to a Kaspersky’ study, this series would be the favorite of the cybercriminals. It represented 17% of the infected contents last year, i.e. 20 934 web users! According to this same study, the most targeted episodes are logically the first and last episodes of the season.

For if the fans are many in France, without subscription, the only solution to watch the so awaited episodes is illegal downloading on torrent websites.

It is through this means that the cybercriminals infect the unsuspecting web users’ computers. First warning, do not install programs at the request of the torrent websites, they can contain a malware!

Indeed, two kinds of frauds are principally used:

  • Malwares: the malicious software are launched on torrent websites used by the fans of the series to access to the watching of the precious episodes.
  • Phishing: many phishing attempts have been counted, the pirates use the official image of Game of Thrones to try to retrieves your personal data.

This season, the cybercriminals are almost as creative as the scriptwriters of the successful series: many and various fake contests allow these hackers to collect email addresses and other bank details.

Counterfeiting is also in the game, with an observed increase of websites proposing many so-called “official” products but being nothing more than counterfeits.

Thus, Nameshield recommends to the fans to be highly vigilant!

For reminder, here are the basic principles to respect in order to serenely navigate and not be trapped by unscrupulous hackers:

  • Do not download any plugin of suspicious origin
  • Properly analyze the URLs before any purchase
  • Check the presence of the famous HTTPS
  • Check that the final address corresponds to the searched website

As always on the web, an extra vigilance is needed, because if spring wins our regions, don’t forget that on the web, winter is coming…

ANSSI annual report – The 5 cyber threats observed in 2018

ANSSI annual report – The 5 cyber threats observed in 2018
Image source: TheDigitalArtist via Pixabay

On April 15, 2019, ANSSI (the National Cybersecurity Agency of France), unveiled its annual report during a press conference. The agency identified 1869 alerts, 391 incidents without counting critical importance operators, 16 major incidents and 14 cyber defence operations for 2018. ANSSI also identified 5 major trends in terms of cyber threats observed in France and in Europe in 2018.

Analysis of cyber threat in 2018 – The 5 major trends

1.Cyber-espionage

Major concern for ANSSI in 2018, according to the agency, cyber-espionage represents the highest risk for the organizations.

Extremely discrete, benefiting from important financial resources, the attackers plan for many years highly targeted and highly sophisticated attacks. In 2018, it was noted that the cyber attackers are increasingly interested in vital activity sectors and specific critical infrastructures like the defence, health or research sectors.

2.Indirect attacks

According to ANSSI, indirect attacks have known an important increase in 2018. Indeed, to avoid the security measures implemented by big companies, which are more and more aware of the cyber risk, the attackers aim intermediaries, like providers, who are more vulnerable, to reach their final targets.

Compromising one partner is enough to reach many companies. So it is essential to choose partners that place their information system’s security at the top of their concerns.

3.Destabilization and influence operations

Because of the nature of the targets and the claims, these attacks though technically moderate, have often an important symbolic impact. An increase has been observed in 2018.

4.Cryptojacking

For reminder, cryptojacking is a cyberattack that consists in using the computer’s power of its victim to mine cryptocurrency.

In 2018, many attacks of this kind were observed. The more and more organized attackers benefit from the security flaws to compromise their victims’ equipment by placing cryptocurrencies’ miners without them knowing it.

5.Online frauds

Online frauds represent as much of a constant cyber threat for the companies and the big organizations as for the individuals. ANSSI noted an important growth of online frauds last year. Big operators are becoming more concerned about cybersecurity, so the attackers turn towards targets less exposed but more vulnerable, like territorial authorities or actors in the health sector which thus were the targets of many phishing attacks in 2018.

Conclusion

The multiplicity and the magnitude of the attacks observed during 2018, prove that it is essential to implement security measures to prevent these cyber threats, within big organizations, big groups as well as small companies.

The conclusion is clear: 2018 proves once again that digital risk, far from being ethereal, must be at the heart of our concerns. Not only those of ANSSI! The cyberattacks affect all of society. That is why we must all seize the matter.” explains Guillaume Poupard, ANSSI’s General Director.

Status of ongoing projects after ICANN64

A month ago, ICANN held its first annual meeting with the Internet community in Kobe, Japan. At this summit, ICANN presented the major projects of the year and those of the coming years. Let’s look back at the main topics.

The implicitely constraint of the GDPR

While in May 2018, Europe adopted ambitious legislation to protect users’ personal data, ICANN imposed a regulatory framework on domain name players to bring the industry into line with the constraints of the GDPR.

In the absence of consensus, this framework was imposed when the GDPR came into force on May 25, 2018. It contains non-consensual provisions such as no longer publishing in the registry’s registration directory service, which currently operates via the Whois protocol, data that can be assimilated to personal data for contacts associated with domain names: registrant contacts, administrative contacts, technical contacts. Exit therefore the names, first names, postal addresses, telephone numbers and anonymization of email addresses or hidding via a contact form.

However, as provided for in the Bylaws, the rules governing the role and operation of ICANN, non-consensual rules may not be imposed beyond one year. ICANN therefore had the May 2019 deadline in mind throughout the Kobe meeting.

To build on this, last year ICANN initiated an expedited policy development process (ePDP) whose delicate mission was to develop consensus rules to replace the temporary provisions currently in place.

Shortly before ICANN64, this working group, in which Nameshield participates, submitted its proposals to the GNSO, the ICANN body that manages policy development for generic domain names. This report, which is currently open for comments, is expected to result in a final framework that will be submitted to the ICANN Board in early May for voting and promulgation.

The proposals outline a target date for implementation by 29 February 2020. ICANN has therefore focused its efforts on managing the transition period between May 2019 and this still distant deadline of February 2020. The prevailing approach is rather pragmatic as it consists in keeping the provisions currently in place such as the masking of personal data in the Whois until all the new provisions can be implemented by actors such as registrars and registries by the above-mentioned deadline.

Access to hidden data subject to tensions

Launched in 2012 during the last round of openings of new domain name extensions but quickly relegated to the boxes, the RDAP (Registration Data Access Protocol), an alternative to the aging Whois protocol, has resurfaced with the GDPR because of its modularity, which allows, unlike Whois, to filter access to certain data according to the user’s profile.

ICANN confirmed in Kobe that this protocol will be widely deployed by this summer. First, this protocol will coexist alongside the Whois protocol. Registrars will therefore provide access to domain name data through both protocols.

The stakeholders present at ICANN64 also learnt about the project submitted by a technical study group mandated by ICANN on the operational way envisaged through the RDAP protocol for access to hidden domain name data. It has been the subject of tensions because it is not the result of a consensual process and ICANN suggested it could play a central role in collecting all requests to validate their authorization, with authentication of requests being carried out upstream by agents accredited by data protection authorities. This topic is also part of the new mission of the Policy Development Working Group (ePDP) in the coming months. Things can therefore evolve on this subject in the future.

Status of ongoing projects after ICANN64
Goran Marby, ICANN CEO, speaking on the proposed functioning of access to hidden data for domain names through the future RDAP

A multi-year strategic plan

At ICANN64, ICANN also presented progress on the implementation of a strategic operating plan for the organization for the period 2021-2025.

The adoption of a five-year plan is new for this organization, which has always operated on an annual basis. This plan must determine the priorities for the coming years, which is also a novelty in a context where multiple projects have always been carried out simultaneously without any real prioritization.

We already know that DNS security is one of the major issues of the coming period. Among the priorities identified are the reinforced fight against malware and the increased security of the DNS, in particular through a faster deployment of DNSSEC.

For the next round of new domain names extensions openings also mentioned, ICANN has also indicated that it will take into account the lessons learned from the previous round. Among them, new extensions are ten times more targeted than historical generic extensions (like .COM,.NET,.ORG,.BIZ,.INFO) by malicious practices such as typosquatting and dotsquatting on which phishing and pharming practices proliferate.

Feel free to contact your Nameshield consultant, who is very knowledgeable on all these subjects.

15 websites proposing DDoS attacks closed by the FBI

15 websites proposing DDoS attacks closed by the FBI
Image source: typographyimages via Pixabay

In its last quarterly report, Nexusguard stated that after the FBI closed 15 websites providing cyberattacks services, a decrease of 85% of the DDoS attacks’ scale and 24% of big attacks were observed.

In the same way, these closings would lead to the decrease of 11% of the attacks’ volume comparing to the same period in 2018 and at an international level.

Indeed, it was in December 2018 that the FBI successfully shut down 15 websites proposing DDoS attacks services, called “booters” or “booters services” in the business.

To achieve their goals, these booters use IP stresser, which originally are tools allowing to test the server or the network’s resilience. The cybercriminals hijack these IP stresser and send through them a large volume of requests towards the servers until they are overloaded and unable to respond anymore.

The Nexusguard report also indicates that the 15 websites closed by the FBI would be the technical source of about 11% of the global DDoS attacks of various sizes since 2014. Of course, this decrease might only be temporary, the multiplication of bot networks being the real plague of our decade in terms of cybercriminality.

Cybersquatting: Increase of UDRP complaints filed with WIPO in 2018

Cybersquatting: Increase of UDRP complaints filed with WIPO in 2018
Image source: janjf93 via Pixabay

In the domain names’ world, the rules applied by many registries of “first come, first served” often lead to many cases of abusive registrations and of cybersquatting in particular. This is a practice that consists in taking a domain name by registering it, using or mentioning a trademark, a business name, a patronym or any name on which the applicant has any right, in order to make material or moral profit from its current or future notoriety.

In order to fight against these fraudulent actions and to assert their rights, brands’ owners can implement a targeted action to recuperate or suppress the cybersquatted domain name, called UDRP procedure (Uniform Domain Name Dispute Resolution Policy). This procedure is administered by an Arbitration Center like the one of the WIPO, the World Intellectual Property Organization.

According to the WIPO’s General Director, Francis Gurry: “Domain names involving fraud and phishing or counterfeit goods pose the most obvious threats, but all forms of cybersquatting affect consumers. WIPO’s UDRP caseload reflects the continuing need for vigilance on the part of trademark owners around the world.

UDRP complaints filed with WIPO in 2018*

On March 15, 2019, the WIPO published its last annual report on domain names’ disputes.

In 2018, the WIPO’s Arbitration and Mediation Center received a record of 3447 UDRP cases filed by brands’ owners, i.e a rise of 12% compared to the previous year.

Cybersquatting: Increase of UDRP complaints filed with WIPO in 2018
Source: WIPO Statistics Database

However these disputes concerned 5655 domain names, a decrease comparing to 2017 which counted 6371 names.

The main gTLDs in the cases filed with WIPO are unsurprisingly, the .COM (far ahead with 72.88%), the .NET (4.62%), the .ORG (3.50%) and the .INFO (2.23%).

Regarding the disputes on the domain names registered in the new extensions, they represent nearly 13% of the disputes, mostly in .ONLINE, .LIFE and .APP domains.

And lastly, nearly 500 complaints regarding names registered in ccTLDs have been filed, nearly 15% of all the disputes administered by the WIPO in 2018.

The 3 main sectors of complainant activity are the sectors of banking and finance, biotechnology and pharmaceuticals, and Internet and IT.

Geographically, France is placed second with 553 cases filed with the WIPO, just behind the United States (976 complaints) and is one the most reactive countries on this subject.

Note that on all the UDRP cases filed in 2018, Nameshield ranks second in the filing world complaints with 343 cases filed and 66 represented customers**.

Our teams are of course at your disposal to inform you on the possibilities of contentious domain names recovery actions.


*Source: WIPO Statistics Database

**Source: Nameshield’s report on UDRP procedures, 2018

Brexit and .EU domain names: EURid’s action plan on hold

Brexit and .EU domain names: EURid’s action plan on hold
Image source : Tumisu via Pixabay

On the article dated from February 22, 2019, we discussed about the Brexit’s consequences on the .EU domain names and the publication of the action plan by EURid, the .EU registry, following two scenarios, in case of no deal or in case of a withdrawal agreement between the United Kingdom and the European Union.

In short, as a result of the Brexit, companies and individuals, holders of a .EU will no longer be able to renew or register names in .EU if they are not residing in the European Union.

In case of no deal, .EU domain names’ holders will have 2 months from March 30, 2019 to demonstrate their eligibility or to transfer their name to an eligible registrant (whose country code isn’t either GB/GI). All registrants who did not demonstrate their eligibility will be deemed ineligible and their domain names will be withdrawn.

In case there is a withdrawal agreement, this plan of actions will be implemented as of January 1, 2021.

Due to ongoing uncertainties over the United Kingdom’s withdrawal from the European Union, EURid announced on March 22, 2019, that this plan would be placed on hold while waiting for an official update from the European Commission.

To be continued.

The .UK soon available to all: .CO.UK’s holders, don’t miss the end of the priority period!

The .UK soon available to all: .CO.UK’s holders, don’t miss the end of the priority period!
Image source: 12019 via Pixabay

Remember, in June 2014, Nominet, the registry of .CO.UK, launched the opening of the .UK registrations. At the time of the extension’s launch, the registry applied a 5 years restriction during which the .UK registration rights were restricted to the holders of the corresponding names in .CO.UK, .ORG.UK, .ME.UK, .NET.UK, .LTD.UK or .PLC.UK.

The 1st of July 2019 will mark the end of the period when .UK extensions were blocked from registration if the .CO.UK was not already registered. The names will then be opened to all! If you are already a .CO.UK domain name’s holder, don’t hesitate to contact your Nameshield’s consultant before the end of the priority period to reserve your corresponding name in .UK and thus prevent a third party to do it on the general availability period.

The .DEV available to all

The .DEV available to all
Image source: mohamed_hassan via Pixabay

After the launches of the .APP and .PAGE, Google launched .DEV on January 16, its new extension dedicated to developers and technology, following the calendar below:

  • Sunrise period: from 2019/01/16 to 2019/02/19
  • EAP (Early Access Program): from 2019/02/19 to 2019/02/28
  • General availability: from 2019/02/28

Since February 28, 2019, the .DEV is in general availability and already has more than 64 000 domain names’ registrations according to Domain Name Wire.

To promote this new extension and for the Google I/O 2019 , its annual event for developers (which will be held on May 7-9, 2019 at the Shoreline Amphitheatre in Mountain View), Google proposes the free registration for 1 year of a .DEV domain name for all ticket booked. But the registrations resulting of this promotional campaign only represent a small part of the 64 000 .DEV domain names registered.

During the last months, Google itself has launched or relaunched many of its websites in .DEV: web.dev, opensource.dev, flutter.dev…

Other companies have also chosen to register their domain names in .DEV like Mozilla with mdn.dev, Salesforce with crm.dev and Level Access with accessibility.dev.

The HTTPS mandatory for all .DEV domain names

As mentioned in a previous article by Christophe GERARD, Nameshield’s Security Product Manager, as reminder, Google in its goal of a more secure Internet, makes HTTPS encryption mandatory for all its new extensions: .APP, .PAGE, .HOW, .DEV… (More details in this article).

Thus, .DEV extension is included on the HSTS pre-upload list, requiring HTTPS protocol on all .DEV domain names.

Therefore, in order to use a .DEV domain name, you will need to acquire a SSL certificate and deploy HTTPS.

From tools to platforms, programming languages to blogs, this extension will allow you to present your projects. Don’t hesitate to contact a Nameshield’s consultant for any questions regarding the conditions for the registration of your .DEV.

19 years after: UDRP in few figures

19 years after: UDRP in few figures
Image source : Nick Youngson CC BY-SA 3.0 Alpha Stock Images

Launched in 1999, the UDRP process (Uniform Domain Name Policy) is today the fastest and the most affordable solution for resolving clear cases of cybersquatting.

Indeed, UDRP offers to brands owners a transparent process, carried out by independent experts allowing them to retrieve or delete a domain name infringing their brands. It is important to note that the expert cannot allocate the damages and interests to the requester.

MARQUES, a European association representing brand owners’ interests, raised, on the 1st of February 2019 in a letter addressed to ICANN, the issue of the costs supported by the brands owners for the defense of their brands in case of cybersquatting.

The association collected several information regarding UDRP complaints registered with seven Arbitrage Centers providing or having provided this process, and in particular the ones concerning the number of UDRP complaints filed and the associated costs.

In particular, between 1999 and December 2018, the WIPO (World Intellectual Property Organization) registered 42 535 complaints filings. Knowing that the cost of the arbitration fees of the WIPO (besides the representation fees) is at least $1,500 USD, WIPO then collected at least $63,802,500 USD from administrative fees over nearly 20 years.

Furthermore, MARQUES proceeded to an estimation of the costs regarding complaint filings by taking into account the fees of the representation by a legal consultation and concluded that the cost of a UDRP complaint filing would be $5,000 USD. Knowing the arbitration fees, the representation fees by a legal consultation would then be $3,500 USD.

Thus MARQUES estimates the costs (which regroup administrative fees and legal consultation fees) supported by the trademarks owners are $360,190,000 USD for the period 1999 to the end of 2018.

However, some members of the association, think that this is a low estimation and that it would not take into account other expenses related to the protection of their rights (revenue loss, monitoring costs, defensive registration, lifting anonymity, research, etc).