New document available on the Nameshield’s website: “5 minutes to understand – Domain names: which procedure?

Names’ holders must protect their brands and domain names against fraud and abuse just as they would protect any other valuable asset. The infringement of your domain name weakens the strength of your brand. If, despite defensive registrations, which are a first line of defense, you find out that a third party has registered a disputed domain name, procedures exist to stop the infringement of your trademark and stop the damage. Find in this “5 minutes to understand” document, available for downl... Read More

Opening of the sunrise phase of the .FORUM

The .FORUM is an interesting new extension to exploit and secure. Here is the launching schedule: Sunrise Phase: November 16, 2020 – December 16, 2020 General Availability: March 02, 2021, on a first come, first served basis! For more information on the conditions of registration of your .FORUM, please contact your Nameshield consultant . ... Read More

Launch of the new gTLD .CONTACT

Launched by the Donuts registry, this .CONTACT extension is interesting, particularly for the contact pages of your websites. This extension is also part of the TrueName program created by the Donuts registry: when registering a domain name in .CONTACT, Donuts will also protect the typographical alternatives of your brand by blocking them, thus preventing some phishing attempts through the registration by a third party of a typographically similar name (ex.: loulou.contact vs l0ulou.contact). Re... Read More

New document available on the Nameshield’s website: “5 minutes to understand – The lifespan of a domain name”

You are not, strictly speaking, the owner of a domain name, you simply have a right to use it, which translates into an annual fee that can be renewed indefinitely or terminated in case of infringement. As soon as you no longer pay the annual fee required to maintain it, and therefore its renewal, the domain name will expire and fall back into the public domain. However, this deletion is not automatic, because the day after its expiry period, the domain name will go through 3 successive phases b... Read More

.EU: Brexit and UK citizens, what will happen at the end of the transition period ending on 31/12/2020

Last January, we indicated that we would keep you informed of the expected updates from Eurid regarding the conditions of registration of the .EU for UK citizens following the Brexit. Eurid has indeed announced that from January 1st, 2021, it will NO LONGER allow the registration of any new domain name by UK holders. The registry will also refuse the update of a domain name to a UK registrant. Registrants who do not comply with these rules will be notified as of 21/12/2020. The new eligibility c... Read More

New document available on the Nameshield’s website: “5 minutes to understand – The protection of your domain names”

Domain name is the first link between the web user and your website. It is thanks to the domain name that you are found on the Internet, that you are visible, that your identity is displayed and that you develop your business on the net. It is a digital asset of your business. The management and configuration of these domain names usually requires access to a management interface. The absence of a security policy can be dramatic. Find in this “5 minutes to understand” document, avail... Read More

New launching dates for the .GAY

In our article of January 24, 2020, we announced the launch of the .GAY by the TOP LEVEL DESIGN registry. This extension is intended for individuals, organizations, businesses supporting the LGBTQ community. It will increase their visibility and create a safe online space. Originally scheduled for May 20, the date of general availability has been postponed to September 16, 2020. Currently in Sunrise II Phase, here are the new launching dates: Second Sunrise phase (period opened to any trademark... Read More

New document available on the Nameshield’s website: “5 minutes to understand – SEO of domain names”

Search Engine Optimization (SEO) is a set of techniques aimed at optimizing the visibility of a web page in the search results. For your positioning in search engines and for your communication, the domain name is of significant importance. Find in this “5 minutes to understand” document, available for download on the Nameshield’s website, the good practices to optimize your referencing on search engines. DOWNLOAD ... Read More

New document available on the Nameshield’s website: “5 minutes to understand – Operations on domain names”

Domain names are subject to various operations. The modalities for these operations may vary according to the extensions and the rules set up by the registries. Find in this “5 minutes to understand” document, available for download on the Nameshield’s website, the different operations on domain names. DOWNLOAD ... Read More

Booking.com, a generic term turning into a brand?

A trademark must be “distinctive”, which is why no one can register a generic term as a trademark. However, a decision of the US Supreme Court on June 30, 2020 allows Booking.com to register its domain name as a trademark. If for USPTO (U.S Patent and Trademark Office), “booking” is a generic term, and adding the .COM would amount to adding “Company” to a name, thus arguing that booking.com cannot be registered as a trademark, the Court decided otherwise. Indeed, it considered that “... Read More